AI tools for creating websites are everywhere now, and I get why people use them. They’re easy, obtainable, and can give you a pretty convincing first pass without spending hours staring at a blank screen. For plenty of people, it’s the “cheap and dirty” way to get started. No shame there. What I keep noticing, …
Design
You just spent way too much time obsessing over your new website or marketing piece. You picked a color scheme that looked killer in your head, found some decent enough images online, and thought, “Yeah, this is a winner.” Then you put it out into the world and…crickets. Oof. Chances are, your business isn’t the …
If you’re here, chances are you’ve wondered, “Wait, isn’t web design just graphic design for the internet?” And honestly, I don’t blame you—it’s a fair question. On the surface, they seem to do the same job: both graphic designers and web designers create things that look good, but their roles go way beyond that. They …
When you’re a new business, getting your fresh, new logo design is so exciting. It’s now the face of your business, and eagerly you use it on your website, social profiles, and order promotional collateral like stickers and pens. Did you ever think, though, if your logo is truly unique? What if someone else out …
White space — no, not that stuff that NASA deals with, it’s the “blank” area often seen in web design layouts. So what is it, exactly? Well, white space is really just empty or blank areas around elements on your website — but it doesn’t always have to be white. It can be whatever color is used …
With the varying logo designs you see online and in person, you might be wondering — what really makes for a good logo design? As a designer myself, there are many factors that go into it so let’s dive in and find out. 1. Color palette One of the first factors in what makes a …
Have you ever wondered what the difference between CMYK vs RGB is? What exactly do these abbreviations mean, and why are they important? Well, you’ve come to the right place. For starters, CMYK and RGB are two different color models used in design. Depending on your end use, you will decide which color model is best for …
If you’re like me, I often jump to Google searching for a local service, like a pet groomer, or car detailing business, or whatever it may be. And I check out their website, then check out their Facebook and Instagram and wonder, why are the logos and colors used not the same? It leaves you …
If you are a designer, developer, social media manager, marketer, or just attempting to create some graphics on the side, figuring out what file extension to choose can be confusing. For starters, I’d say the most popular file extensions used are: .png, .jpg (or .jpeg), .pdf, .tiff and .gif. Some other, more advanced file types …
Graphic design. More than likely, your perception and meaning of what it is is different than the next. What many don’t realize is that graphic design is everywhere. You couldn’t go anywhere or do anything without viewing some sort of graphic design. Billboards. Brochures. A book cover. A website. A logo. I could go on for hours, …