Adam Wright 
If you’re just starting out, or finally making the leap to get a professional business email, it can be extremely confusing to know where to go. Is it free? Should you expect to pay? How do I set it up? What’s the easiest route? Setting up an email shouldn’t be difficult, and managing it on …
Are you currently working on writing up the content for your company’s About page? The About page can easily be one of the most missed opportunities to connect with a customer. As the business owner, you might assume that it’s all about YOU, right? Your bio, your hobbies, etc. Wrong. You should be using the …
Fonts, fonts, fonts. There’s quite literally hundreds of thousands of them in existence — some good, some not so much. So, with so many options out there, how do you choose a font for your project? Whether you’re trying to be fun and quirky, or serious and modern, there’s a font for that. Without further …
Being embarrassed about how outdated your website is can be, well, embarrassing. It’s like knowing your car needs new brakes, and every time you come to a stop sign you’re reminded by the loud squeak they make, but you know it isn’t cheap and don’t want to deal with it right now. The truth is, …
When you’re a new business, getting your fresh, new logo design is so exciting. It’s now the face of your business, and eagerly you use it on your website, social profiles, and order promotional collateral like stickers and pens. Did you ever think, though, if your logo is truly unique? What if someone else out …
White space — no, not that stuff that NASA deals with, it’s the “blank” area often seen in web design layouts. So what is it, exactly? Well, white space is really just empty or blank areas around elements on your website — but it doesn’t always have to be white. It can be whatever color is used …
Do you know how to optimize your Google Business Profile? Or are you wondering what the heck a Google Business Profile even is? Well, if you’re the latter, you need to get onboard! It is an absolute must for every business and the single most important factor in gaining visibility in local search results on …
As with many people I talk to, writing for marketing is not very fun. It’s hard to know where to start, and feel like you’re unsure if you’re writing something that’s very effective. Does it make sense? Will my audience be drawn to these words? Whether it’s for a Facebook ad, a new targeted landing …
Are you working on a new website build with the GeneratePress theme and the GenerateBlocks builder, and wondering how you can create a dynamic page header? Well, you’re in luck! In today’s post, I’ll show you exactly how to create this dynamic page header, so every page header on your site will look exactly the …
With the varying logo designs you see online and in person, you might be wondering — what really makes for a good logo design? As a designer myself, there are many factors that go into it so let’s dive in and find out. 1. Color palette One of the first factors in what makes a …
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